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Bing

Optimizing your data feed for Bing is easy. Merchants on Magento, Shopify and numerous other Shopping Carts are using DataFeedWatch to create a feed that is in line with all Bing feed requirements:

Feed format: txt

Upload options: FTP

Categories: required, Bing taxonomy

Full feed specification: Bing

Feed sample: sample

Bing fields description

Fields with * are required.  

MerchantProductID*

The ID you assign to a product covers the course of that product’s lifetime and should be consistent between feed updates.  

Title*

The product name or in the case of a book, magazine, DVD, CD, game, etc., the title.  

ProductURL*

Link to your website where a potential buyer can complete the purchase of your product.  

Price*

The base price, excluding tax and shipping of the product. Do not use currency symbols.  

Description*

Please include a detailed description of your offer. Please do not include promotional text.  

ImageURL*

The image your customers see on the Bing Shopping site if your offer does not match to another item in our catalog. Supported types: BMP, GIF, EXIF, JPG, PNG and TIFF. Image size must be 220X220 pixels or larger.  

BingCategory

Bing Shopping Category. Bing’s list of categories to match your product to Bing’s standardized structure.  

Brand

Should only contain the product manufacturer’s name, brand name or publisher’s name.  

MPN

Manufacturer assigned part number for this product.  

UPC

Universal Product Code. Only 8 and 12 digit codes are supported.  

ISBN

International Standard Book Number (10 or 13 digit code)  

SKU

Used to refer to different versions of the same product, often to denote different sizes or colors. Should not be same as MPN value.  

Availability

The current availability for the offer. Choose only one of following values: In Stock; Out of Stock; Pre-Order; Back-Order  

Shipping

The lowest amount a customer would pay to have the product shipped to them. This attribute will override any info set in the Shipping tab of your Bing Shopping account. Each shipping attribute group must be separated with a comma and the four sub-attributes by colons such as: Country:Region:Service:Price. The rate and three colons are required even for blank values. Do not enclose values in quotations.  

MerchantCategory

Your category hierarchy for this product. The category hierarchy usually does not change over the lifetime of a product.  

ShippingWeight

The weight of the product in pounds. Please limit measurement to two decimal places. Avoid the use of leading zeros.  

Condition

The condition of your product. Should be specified in all cases when possible. Acceptable condition values are: New; Used; Collectable; Open Box; Refurbished; Remanufactured  

Tax

The tax amount you will charge per each item. This attribute will override any info set in the Tax tab of your Bing Shopping account. Each tax attribute group must be separated with a comma and the four sub-attributes by colons such as: Country:Region:Rate:Tax_Ship. The rate and three colons are required even for blank values. Do not enclose values in quotations.

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